For Samsung’s global reveal moment, Galaxy Unpacked, we created teaser assets with Estudi to build anticipation for Galaxy S20 and Galaxy Z Flip. Each product was reduced to its most iconic shape, the Z Flip’s folded snap and silhouette, and the S20’s bold new camera module, treated as graphic sculptural forms in weightless, impossible scenes.

The work rolled out as a main film plus shape teasers and looping social assets across billboards and screens leading into Unpacked.